Our Perspective
Every two weeks, we share an article about the challenges facing United Ways.
To start receiving our articles in your inbox, subscribe today.
Browse by Category
- 2-1-1
- Actions
- Board
- Campaign
- Communicating
- Community Impact
- Conferences
- Designations
- Doing It Right!
- Donors
- Events
- Executive Search
- Fundraising
- Giving
- Holidays
- Infographic
- Issue Focus
- Issue Focus Model
- Issues
- Make It Awesome!
- Market & Communicate
- Marketing
- Must Read
- Partner agencies
- Quote of the Month
- Resource Development
- Results
- Staff
- Statistics
- Stories
- Strategic Planning
- Thanking
- Trust & Accountability
- Understand My Community
- Volunteers
- Webinars
- Workshops
- Younger Generation
Browse by Topic
- #GivingTuesday
- #SkiptheFlowers
- #unselfie
- 12
- 12 Day
- 12-12-12
- 2-1-1
- 2-1-1 app
- 2012
- 2013 United Way Midwinter Institute
- 2014 Great Rivers Conference
- 2015 Great Rivers Conference
- 2015 Signature Series webinar
- 2015 Signature Series webinars
- 2015 United Way Western Regional Conference
- 2015 Western Regional Conference
- 2016 Great Rivers Conference
- 2016 Michigan Association of United Ways State Conference
- 2018
- 2018 Great Rivers Conference
- 2018-2019 Signature Series Webinars
- Advocate
- Annual Report
- Billboard
- CEO
- COVID-19
- Call to action
- Campus
- Case Study
- Ccommunicating
- Change
- Christmas
- Communicate
- Communication
- Community
- Community Impact Assessment
- Community Strong
- Community impact
- Conference
- Day of Action
- Dead United
- Designations
- Direction-Setting Process
- Direction-Setting process
- Doing It Right
- Dolly Parton's Imagination Library
- Donations
- Donors
- Executive Director
- Executive search
An Equation for Success
If the word “math” causes you to tense up and want to run away screaming because math is not your thing . . .
This Might be Scary!
Picture this: You have gathered all of the directors from your funded partner agencies in a room and asked them …
What Do Younger Donors Need to Know?
Throughout my years working with United Ways, one of the most common questions we get asked is, “How do we get younger donors?”
When Workplace Campaigns Decline
A vicious thing happens when workplace campaigns decline, and United Ways raise less money.
What Are You Afraid Of?
Recently, I was talking with a United Way CEO who had adopted an issue focus, and I asked him what advice he would give ...
What Does Your United Way Sound Like?
Have you ever heard of psychoacoustics? Don’t feel bad if you haven’t . . .