In southwest Michigan, you don’t need to drive very far to see a farm with one or more silos next to the barn. Silos are a more recent addition to the United Way landscape, gaining popularity in the early 2000’s. However, silos present a variety of challenges for United Ways . . .

Recently, I saw this on a website, “Our ability to have an impact was often spread too thin. We can have a more significant impact if . . .”

In less than two weeks, we will be holding our next webinar: “When the Basics No Longer Work, What’s Next?” If you are struggling with workplace campaigns, how to explain what United Way does, and/or are tired of partner agencies feeling entitled to funding, then this webinar is for you.

As I noted in my previous blog post, many United Ways communicate information like their campaign goal, number of investment panels, number of funded partner agencies, and how many volunteer hours it took to determine the allocations – but, this information does not motivate donors to give.  

What if automobile manufacturers sold cars and trucks the way United Ways ask people to give?

There was an interesting talk show on NPR several weeks ago about the demise of the printed newspaper. For nearly three decades, newspaper circulation has declined every single year.